Originally posted by ancientmariner
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The point, in the context of this, is that the head of the army used a video on Twitter to communicate directly to his soldiers
They also occasionally use their YouTube channel.
It’s a comms tool, yes everyone in the world can see it but it means everyone in the intended audience can access it, unlike the “town halls” where everyone available in a particular location is invited to attend to hear the senior staff speak and ask questions.
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